A digital foundation rebuilt from the ground up.
This firm was built to serve affluent families with sophisticated planning. Its vision reached well beyond the local market, but tech was never the focus. Aspen took full ownership of the digital presence and rebuilt it to match the caliber of the firm.
"I know that I'm only there because of you. And I want you to know that I know that, and that I appreciate that."
The challenge
The firm's previous provider had left it exposed. The site went down entirely from domain and DNS mismanagement, costing visibility and credibility. Roughly ten domains were scattered across providers with no clear ownership. The foundation needed to be rebuilt, not patched.
The approach
Aspen took full ownership. We redesigned the site to convert affluent investors, integrated a homepage video of the founder speaking to his ideal client, added a downloadable Retirement Income Guidebook, and embedded his Elite Success magazine feature as social proof. Then we consolidated every domain back under his control and rebuilt search visibility from the ground up.
The outcome
Even through a full rebuild and domain migration, the work compounded. Maverick Wealth saw a sharp increase in organic traffic, drew 500 organic visitors in a single month, and recovered full domain ownership with rankings rebuilding fast.
What we ran
- Full website redesign
- Homepage video integration
- Lead-gen guidebook
- Magazine social proof
- SEO & Google Business setup
- Domain consolidation